Tuesday, May 13, 2008

Dressed to kill

At the coming Olympics this year, the focus will not only be on the athletes but also on the sportswear of them. Technology has been incorporated into sportswear to enhance the performance of the athletes and it is really interesting to know whether such technology can really help make the athletes perform better. In the race to be faster, higher and stronger, sportswear companies have developed lighter, tighter and cooler apparel. Clothing and footwear, after all is more than just skin deep. It could be the heart of the matter for an athlete needing that edge over his rivals. Every second, every point and every thread will count towards victory.

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